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Trend - Scouting
To be on the safe side in developing new products for the future it is advisable to get help and suport also from internationally experienced trend scouts.
Information about MEGA TRENDS
They describe longlasting social changing processes.
Futurologists and analysts of market behaviour can
give precious indications how target groups and their
requirements will most probably develop in the future.
Knowing that you will be able to go for new concepts
in the Lodging industry.
"Mega trends &
new consumer patterns"
as cited in:
Life Worlds 2005 - 2015
from Klaus Buirmeister (DCS)
Signs of life and the changing values of the society are to be taken into consideration and should be encluded into new concepts.
VMK: The visions of to-day are the achievements of tomorrow
see: the most important Mega Trends in my